Are you ready to put on your Lance face?

Here’s a photo, posted to Flickr by rockchalk, of a giant American Century Investments ad in Kansas City, Mo. It points to a Web site called Lanceface.com, which shows various investors surrounded by thought bubbles that show the depth of their idiocy when it comes to financial planning. You can help these investors out by dropping floating “Lance faces” on them, which immediately improves their train of thought. Presumably the Lance face is meant to indicate some sort of calm under duress.