Apple Shows the Range of Iconic and Inspiring Women Who Do Their Work 'Behind the Mac'

For International Women's Day, the brand features Malala, Lady Gaga and many more


International Women’s Day isn’t officially until this Sunday, but Apple is celebrating early with an ad overflowing with inspiring talent and some of the world’s most influential women.

The newest installment of the “Behind the Mac” campaign, which features a mix of celebrities and aspiring stars, this time features more than 20 women whose accomplishments span art, music, literature, film, sports and culture.

The images in the ad were not created for the spot but rather gathered from existing shots of each woman’s creative process.

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