Anna Kendrick Isn't 'Beer Commercial Hot' but Is Hilarious for Newcastle

Brewer continues its ambush

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Newcastle Brown Ale, which didn't buy airtime in Sunday's Super Bowl but is doing a wonderfully silly campaign about how it almost did, rolled out more content from Droga5 this week—including the hilarious endorsement below by Anna Kendrick.

Just like last week's Newcastle trailer was the year's best Super Bowl teaser, Kendrick's performance will surely be the funniest among this year's celebs.

Newcastle has done a lot of great stuff around this faux Super Bowl campaign, including a brilliantly self-mocking native ad on Gawker as well as bogus focus-group videos and another endorsement video starring Keyshawn Johnson.



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