An Introvert's Guide to Cannes

6 tips to make the most of the Lions at your own pace

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Even for the most social of attendees, the Cannes Lions International Festival of Creativity can be a nerve-jangling sensory overload.

For introverts—or anyone who just get understandably overwhelmed by a festival largely dedicated to nonstop networking—Cannes can quickly turn from a sunny Mediterranean escape to a gorgeous gulag of anxiety and annoyance.

Sure, you can go back to the solace of your apartment, but that’s not always a restful option either, and chances are you’ll soon feel guilty for wasting your company’s T&E dollars.

So Adweek has compiled a few tips to help the introverts and occasionally exhausted social gadflies alike enjoy Cannes as much as your Instagram followers think you do.




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