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A new PSA is using artificial intelligence to challenge people’s perceptions of hunger as a problem faced only by those living on the streets or in distant, underdeveloped countries. Instead, advocates say, hunger afflicts 37 million Americans, in the kinds of families you see around you each day.
Relief group Feeding America teamed up with agency Leo Burnett and the Ad Council to create a virtual visage based on the faces of 1,000 hunger-afflicted Americans. These photos reflected the actual demographics seen in USDA food security data.
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