An A.I. Judging Advertising Creativity. Have We Drunk Enough Kool-Aid Yet?

Why we'll always need human intelligence in this business

Discuss new partnerships, organizational structures and strategies for reliable measurement at NexTech, Dec. 6–8. In-person and virtual passes are available. Sign up now to save 25%.

Lately I’ve been having these advertising “Hot Tub Time Machine” flashbacks.