Amazon Alexa’s Sentimental Ad Transports Couple to '50s Prom Where They Fell in Love

Campaign for the voice-activated device strikes a more emotional tone

Digital voice assistants could soon outnumber people in the world. There were 4.2 billion voice-activated devices in 2020, but market research firm Statista predicts that by 2024 that number could reach 8.4 billion units—more than the global population. 

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