Creative

Aldo Swaps TikTok for Instagram for Fall Campaign 'Step Into Next'

Footwear and accessories retailer is also launching a $5,000 competition

Aldo fans will have a shot at winning $5,000 as part of its fall campaign.
By Richard Collings

September 3, 2021

Footwear and fashion accessories retailer Aldo is building on its successful “Step Into Love” campaign introduced a year ago with a refreshed version for this fall called “Step Into Love, Step Into Next.”

Richard Collings

Richard Collings is a retail reporter at Adweek.

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