This Agency Rewards Its Employees in the Most Amusingly Sadistic Way Possible

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Canadian agencies sure are good at doing videos excoriating the ad business. Just in the past week we’ve seen:

• John St.’s hilarious takedown of real-time marketing with Reactvertising
• Zulu Alpha Kilo’s obscene ’60s adman visiting a modern agency
• Rethink’s piss-taking idea to honor case studies with awards

Now, here is Toronto creative agency Union to add an amusing entry to the list—featuring its twisted take on employee appreciation day. You see, Union was shortlisted for Strategy magazine’s Agency of the Year awards, but that success didn’t come easily.

We’ll let agency principals Lance Martin and Subtej Nijjar explain:

AW+

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