This Agency Made Edible Six-Pack Beer Rings to Feed Marine Life Instead of Killing It

We Believers tackles chronic problem

Remember all those classic PSA posters showing fish, birds and other wildlife caught in the deadly clutches of bags, bottles and the deadly plastic rings that hold your beer and soda cans together? Research by Greenpeace found that 80 percent of sea turtles and 70 percent of seabirds are still ingesting plastic today. 

@PatrickCoffee patrick.coffee@adweek.com Patrick Coffee is a senior editor for Adweek.