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Attention, creatives: You have actual paying clients, and shouldn't be pissing your time away working on briefs for some cockamamie ad contest. But if you do, at least keep it quiet.
That's the message of this amusing video by agency Zulu Alpha Kilo encouraging entries to Canada's National Advertising Challenge—a contest that challenges creatives to dream up the most unconventional solutions for Canadian marketers. Sounds like fun? Sure, but you'd better not let certain colleagues know you plan to enter.
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
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