#SMW is right around the corner. Join us April 9-11 in NYC to get up to speed on all the latest strategies, technologies and trends you need to be following. Register now.
It started out, reportedly, with a single word: "HI."
That was early last week. By the weekend, a full-blown Post-it note art war had erupted on Canal Street in New York City, with a number of agencies participating—including Havas Worldwide, Horizon Media, Cake Group, Biolumina and Harrison and Star. (Update: Getty Images has also been involved.)
On social media, the posts have been tagged #canalnotes and #postitwars and have been flooding in. It's a wonder any client work was getting done at these shops last week.