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The evangelicals at JesusTattoo.org are drawing predictably polarized responses for billboards around Lubbock, Texas, that show Christ covered in tattoos (reading "outcast," "jealous" and "addicted," among other things) and a provocative online video (below) that casts the Messiah as a basement tattoo artist. The campaign is a very broad modern metaphor for the Christian idea of Jesus suffering for the sins of others so they might be saved. (It's also the second coming in recent months of Christ as a hipster.
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