AAPI Creative Spotlight: Nik Traxler's Path to Advertising Has Been 'a Hell of a Ride'

The Distillery Project's head of production owes his success to his unconventional journey

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When The Distillery Project head of production Nik Traxler was growing up, he wanted to be a roller coaster engineer and design the fastest, most thrilling ride to ever exist. He gave up on that dream after barely passing high school calculus and set his sights on a career in law, rethinking that goal after spending a year studying political science in college.

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