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LA/NYC-based chief creative officer of Squarespace, David Lee, has made a practice of staying down-to-earth regardless of how big or small a project happens to be.
“We are a very DIY company. Our product is a DIY product—it makes sense for us to DIY our own creative, but we sometimes look at what else we can make ourselves,” Lee explained for Adweek’s AAPI Creative Spotlight, a new series made in collaboration with Asians in Advertising.
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