AAPI Artists Flip a Prejudiced Question to Celebrate Where They're 'Really From'

Droga5 worked with the Asian American Federation on a campaign to combat xenophobia

The countdown to Brandweek is on! Join us, Sept. 12-16, to identify new growth opportunities, solve challenges and connect with power players. View the lineup and secure your pass.

The FBI reported that anti-Asian hate crimes rose 73% in 2020, increasing dramatically during the Covid-19 pandemic. Droga5 is working to combat that trend with a pro bono campaign for the Asian American Federation.

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in