A Twitch Engineer Used Machine Learning to Generate Surreal Emoji

The project is the latest use of a novel AI creativity tool

Inspiration meets innovation at Brandweek, the ultimate marketing experience. Join industry luminaries, rising talent and strategic experts in Phoenix, Arizona this September 23–26 to assess challenges, develop solutions and create new pathways for growth. Register early to save.

Artificial intelligence may be a long way from experiencing sentient emotion, but that doesn’t mean it can’t be used to generate emoji.

Twitch software engineer Avery Gnolek recently proved as much in an experiment featured on the streaming platform’s blog. Gnolek used a form of machine learning to create realistic-looking sets of the types of custom icons popular among Twitch users, including batches of fake human faces and cartoon avatars.

While the end result isn’t going to replace the work of human designers anytime soon, the project is one of a growing number of ways that artists, agencies and brands are testing machine learning breakthroughs that have unlocked new creative potential for the technology.

“Although this specific personal project was more to investigate the viability of the technology and produce some interesting images, the information I learned about the strengths of convolution neural networks does seem applicable for potential upcoming projects,” Gnolek told...

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in