A Snack Brand Known for Its Humorous Ads Shines Light on Mental Health Struggles at Christmas

Walkers (Lay's in the U.S.) is supporting emotional wellbeing programs through its festive campaign

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While the festive period is generally portrayed as a joyous time, it can also be stressful and have a negative impact on people’s mental health. More than half of adults are worried about the mental health of someone they know this Christmas, according to a survey by the U.K.’s Mental Health Foundation.

Walkers (known as Lay’s in the U.S.) puts the focus on mental wellbeing for its Christmas ad. The snack brand is known for its light-hearted advertising, but it is using this year’s campaign to support its ongoing partnership with British charity Comic Relief to raise funds for mental health programs.




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