A Crypto Wallet Brand Found a Fun Way to Mock the ‘Big Bank Bureaucracy’ in Its First Ads
TBWA\Paris shows how Ledger eliminates the intermediaries to give you control
A single actor plays several characters in comedy debut campaign.
Ledger / TBWA Paris
Agency TBWA\Paris has created a trio of quirky ads for cryptocurrency wallet brand Ledger—showing a man playing himself as well as a bank manager and an assistant in a campaign that takes aim at “big bank bureaucracy.”
