A Comforting AR App Helps Children With Cancer Understand What They’re Going Through

RPA builds on its Imaginary Friend Society campaign

RPA

For kids battling cancer, the relentless litany of medical tests, treatments, symptoms and side effects can be both confusing and demoralizing.

@GabrielBeltrone gabriel.beltrone@gmail.com Gabriel Beltrone is a frequent contributor to Adweek.