The 7 Most Inspiring Ad Campaigns for Women in 2013

Vote for your favorite in a strong year for empowering work

Inspiration meets innovation at Brandweek, the ultimate marketing experience. Join industry luminaries, rising talent and strategic experts in Phoenix, Arizona this September 23–26 to assess challenges, develop solutions and create new pathways for growth. Register early to save.

It's been a great year for women-empowering ads. Brands tackled everything from gender stereotypes (Pantene) to sexism (UN Women) to cultural repression (Tanishq), encouraged women to be kinder to themselves (Dove), got girls to celebrate their own strength (GoldieBlox, Mercy Academy), and even made a this-is-for-real ad about periods (HelloFlo).

Below, we've collected the seven most popular campaigns of the year. Popular doesn't necessarily mean universally loved; none of the work was received without some backlash or criticism.

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in