6 of the Most Intriguing Ads From Around the World You May Have Missed This Year

Each was honored at this year’s Epica Awards

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As the holidays and their accompanying sentimental ads continue to roll in (just look at Apple’s latest tearjerker), we’ve rounded up some ads that will either make you laugh, cringe or think.

Following this year’s Epica Awards, a global competition judged by an international panel of journalists (including myself), we’re highlighting campaigns that got the most reactions from both the jury and the audience at this year’s event, which was held in Amsterdam on Nov. 21.

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