Creativity 4 Famous Faces Get 20 Years Older in Getty Images’ 20th Anniversary Ads AlmapBBDO tracks passing of timeBy Tim Nudd|May 11, 2015 Share By Tim Nudd|May 11, 2015 Share AlmapBBDO celebrates Getty Images' 20th birthday with this fun campaign that looks at how four famous people—Scarlett Johansson, Prince William, Serena Williams and Bill Clinton—have changed in appearance, using Getty photos of them over those 20 years. There are 111 photos of each of them, but that's actually just a tiny fraction of what's available on Getty. For example, the agency had to comb through 32,246 photos of Clinton to choose the ones for his ad. Once chosen, the photos were arranged chronologically, showing the transformations in each of the four figures. "The idea of depicting the passage of those 20 years through the images of globally relevant celebrities gave us the opportunity to not only observe the changes they underwent, but also provided a creative glimpse at what was going on in the world during that time, with the certainty that we were present during all the important moments across these two decades," says Renata Simões, marketing and content manager at Getty Images in Brazil. See the ads below. Click to enlarge. CREDITS Client: Getty Images Project: "20 Years" Agency: AlmapBBDO Chief Creative Officer: Luiz Sanches Executive Creative Director: Bruno Prosperi Creative Directors: André Gola, Benjamin Yung Jr., Marcelo Nogueira, Pernil Art Director: Andre Sallowicz Copywriter: Daniel Oksenberg Photographer: Getty Images Art Buyers: Teresa Setti, Ana Cecília Costa Client Services: Cristina Chacon, Daniela Gasperini Media: Flavio De Pauw, Patrícia Moreton Advertiser's Supervisors: Renata Simões, Susan Smith Ellis, Carmen Cano Join the foremost brand marketers, such as Marc Pritchard, Brad Hiranaga, Kory Marchisotto and more, for Brandweek Masters Live on Sept. 14-17. Secure your pass and learn from the brand masters. Adweek Adweek