22 Creative Directors Who Are Completely Reimagining What’s Possible in Advertising

The minds behind some of the year's best and buzziest ads

David co-conspirators Juan Peña and Ricardo Casal brought the Heinz ads from Mad Men into the real world, and hacked Google Home for the Whopper.

Hacking voice recognition devices. Turning client stores into polling places. Helping schoolchildren with access to clean clothes. Making a bag of chips that can detect booze on your breath and call you an Uber.

@nudd Tim Nudd is a former creative editor of Adweek.