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How do you show brands you're grateful for them? If you're Cat DeLong and Micah Wilkes, creative directors for the Brigham Young University AdLab, a student-run, professionally-mentored ad agency, you spend November producing creative for 30 brands.
Their project, Brandsgiving, is simple: Pick 30 brands you love, then each day randomly select one and spend an hour developing art and copy that conveys its message.
Drawing inspiration from Communication Arts magazine and Brent Anderson, creative director of TBWA\Media Arts Lab, the pair wanted to create visual expressions for brands representing a variety of industries and styles.