12 Digital Innovators Who Are Crafting, Coding and Advancing a More Interesting World

Adweek's Creative 100 honors the restless and relentless

YouTube star and quirky inventor Simone Giertz is the 'queen of shitty robots.'

In recent years, innovation has often been defined by the race to be first to market or prove yourself an early adopter. Thankfully, that technological land rush—whether it be in VR, social apps or AI—seems to be slowing, with the focus shifting to tangible benefits and truly captivating experiences.

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This story first appeared in the June 12, 2017, issue of Adweek magazine. Click here to subscribe.