12 Campaigns That Show How TBWA Sparked Conversations Worldwide in 2018

A look back at the work from Adweek's Global Agency of the Year

With 'Where Do You Draw the Line?', TBWA-owned Lucky Generals highlights how conversations can quickly descend into workplace harassment. Lucky Generals

Pulling off stellar creative around the globe is a big ask of any agency, in part because of the massive level of talent required—but also because there’s no single formula that can be copied and pasted across multiple regions with equal success.

@griner david.griner@adweek.com David Griner is Adweek's international editor and host of the Adweek podcast, "Yeah, That's Probably an Ad."