YouTube is moving to make all original programming free for viewers, but with ads “to meet the growing demand of a more global fanbase,” a spokesperson said.
This year, YouTube greatly invested in its original shows, expanding YouTube Premium to 29 countries and launching more than 50 scripted and unscripted programs.
Next on its list, though, is to be able to let the billions of viewers who come to the platform initially watch original content next year without paying $11.99
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