Saying "be careful what you wish for, because you just might get it" is usually a warning, but it was more like a mantra for the Fox Sports ad sales team this year, after a Chicago Cubs-Cleveland Indians World Series that offered everything they could ever have dreamed of, and more.
"It really is all about the Cubs, and it's all about creating history with television, something that's never been done for them," said Neil Mulcahy, evp of sports sales for Fox.
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
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