Will Dish's AutoHop Die by Inches After the CBS Deal?

Network gets to abstain from ad-skipping software

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Maybe the most interesting facet of CBS' deal with Dish Network, finally reached on Saturday morning after CBS was blacked out on the company's systems Friday evening, is its exemption from AutoHop. You can't skip ads anymore on The Big Bang Theory, folks. On the bright side, CBS is no longer suing Dish over the technology.

Dish's Hopper services have been a source of contention since the moment they debuted on the satellite TV provider. Almost as soon as Dish announced the product—which allows viewers to skip over ads—the industry was up in arms, citing damage to their ad revenue and a host of other complaints as Dish blithely ignored networks' concerns in the name of customer service.



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