Why the Fate of Fall's New Shows Could Be Sealed in Just 15 Minutes

New data links early tune-out to a show's demise

The 2015-16 TV season officially kicks off today. The broadcast networks will begin rolling out 22 new shows this week, with three series premiering tonight: CBS' Life in Pieces, Fox's Minority Report and NBC's Blindspot. As those freshman series battle for viewers alongside 58 returning shows—part of the more than 400 scripted series airing this year—they'll have just 15 minutes to hook audiences, or their fate could already be sealed.