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Digital video technology has gotten user-friendlier by leaps and bounds in the recent past, with the exception of download-to-own stores plagued with spotty authentication, kludgy interfaces and frustrated consumers who couldn’t take their content from device to device. But it’s getting better. In 2012, 20th Century Fox Home Entertainment took steps to streamline its Digital HD offerings and push out digitally owned copies of its films weeks ahead of traditional DVD and Blu-ray releases, and at lower prices than it’d been asking for.