What Were 2020's Best Marketing Moments? Cast Your Votes

Adweek's bracketed Ad of the Year tournament lets you choose the year's best spot, campaign, stunt or savvy social response

Mark your calendar for Mediaweek, October 29-30 in New York City. We’ll unpack the biggest shifts shaping the future of media—from tv to retail media to tech—and how marketers can prep to stay ahead. Register with early-bird rates before sale ends!

UPDATE: We have a winner! Congratulations to Oreo, along with agencies 360i and The Community, for the fan-favorite Global Oreo Vault. You can read more here about how this fascinating stunt came together. Our original article announcing the bracket appears below.

It was certainly a year of uncertainty, leaving marketers with an ever-evolving list of obstacles to navigate. Once the Covid-19 pandemic began to hit in the spring, all the realities of business life and consumer behavior were upended, while sensitivity and empathy became more vital than ever.



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