Join TV, media, marketing and tech leaders for Adweek Convergent TV, Mar. 21–22. Virtual and in-person passes available. 50% off through Feb. 6.
When the Celebrity Apprentice franchise returns to NBC on Jan. 2, it will have a new host (Arnold Schwarzenegger, stepping in for President-elect Donald Trump), a new name (The New Celebrity Apprentice) and now several new sponsors.
NBC has announced the 12 brands that will be featured on the upcoming season of the show: Tyra Beauty, Trident, Welch's, King's Hawaiian, Kawasaki USA, See's Candies, Lorissa's Kitchen, Universal Studios Hollywood, the L.A. Clippers, QVC, The Honest Company and Carnival Corporation.