TV Upfronts

WarnerMedia/Xandr, Discovery, Fox and The CW Scrap Their May Upfront Events

Like NBCUniversal and ViacomCBS, they will go digital-only due to the coronavirus

WarnerMedia will not be returning to the Hulu Theater at MSG for this year's upfront event.Getty Images
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By Jason Lynch

March 12, 2020

AT&T is the third media company today to pull the plug on its upfronts week presentation in May, opting to go digital-only as yet another upfront presentation is canceled because of the ongoing coronavirus pandemic.

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Headshot of Jason Lynch

Jason Lynch

Jason Lynch is TV editor at Adweek, overseeing trends, technology, personalities and programming across broadcast, cable and streaming video.

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