Walmart to Rip DVDs for Consumers With TV/Film Industry Partnership Ultraviolet

Transfers to the cloud cost $2 to $4 in addition to product purchase price

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Walmart is launching a DVD-ripping service for its customers, uploading their movies to UltraViolet's cloud so that they're accessible via the big-box chain's Vudu service. The service represents a partnership between Walmart; UltraViolet, which has everyone from Sony to Warner Bros. on board; and technology entrepreneurs (Vudu was its own company before Walmart acquired it). The service will cost $2 per disc; $5 if the movies are transferred to the cloud in high definition.

DVD-ripping software is already available on the Internet for free.

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