Just over 5 million viewers watched the MTV Video Music Awards on the main network Sunday night—a new low that dates to 1994, when MTV began using Nielsen to track its audience levels, and down 3 million viewers from the 2014 show.

WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in