Vimeo's Kathleen Barrett on How Subscriptions Have Fostered Opportunities for Creators and Fans

The platform's svp of enterprise focuses on the business of providing video distribution tools

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Kathleen Barrett loves watching good video—and helping people making it.

As svp of enterprise and creator success at Vimeo, Barrett leads strategy, growth and business for Vimeo’s enterprise business. Barrett oversees Vimeo’s OTT and live video tools, from the subscription video product creators rely on to the OTT channels publishers launch, to make sure they’re helping Vimeo’s customers meet their own business goals.

Barrett joined Vimeo from VHX, a video tech startup that Vimeo acquired, where she oversaw operations, finance and human resources after a five-year stint at Goldman Sachs.



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This story first appeared in the April 8, 2019, issue of Adweek magazine. Click here to subscribe.