As Univision battles its chief U.S. competitor, Telemundo, for advertising dollars, the network is looking toward its European Championship League soccer, the the 8 p.m. family hour of programming, which includes the return of reality singing competition La Banda, as well as Univision News to draw in ad buyers.
Univision Is Cashing In on Soccer, News and Its Family Programming During Its Upfront Sales
Also, longtime ad sales chief Keith Turner announces his retirement
