Tubi Posts 'Breathtaking' Revenue Growth, Highest Total Viewing Time Ever

Fox's CEO said the AVOD service surpassed the advertising earnings generated by Fox Entertainment

Did someone say Andy Cohen? Join industry veterans and emerging voices at Convergent TV March 21-22 and upgrade your media strategy. Register now to save 35%.


The story at Tubi is “breathtaking,” according to Fox CEO Lachlan Murdoch.

During Fox’s quarterly earnings call on Tuesday, Nov. 1., Murdoch announced the company’s AVOD service reached a revenue milestone.

“With first-quarter revenue growth re-accelerating to almost 30% over last year, this marks the first time that Tubi revenue has surpassed the advertising revenue generated by Fox Entertainment in a meaningful way,” Murdoch said.

Fox’s CFO, Steve Tomsic, noted that Tubi’s revenue came in at around $165 million, with stable CPMs (cost per thousand viewers reached).
Murdoch explained that the December quarter would continue growth momentum, with revenue currently pacing ahead of the September quarter by nearly 40%.

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in