Two years after it was bought by Fox Corporation, Tubi is doubling down on everything from original programming to ad tech as part of its biggest year yet.
During Tubi’s NewFronts presentation Monday afternoon at New York’s Glasshouse, hosted by Vivica A. Fox with The Masked Singer emcee Nick Cannon serving as DJ, the free AVOD service focused on messages of transparency, originals and “exponential growth.”
Tubi’s viewership grew from 40 million monthly active users in 2021 to 51 million monthly active users last quarter, founder and CEO Farhad Massoudi told Adweek.
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