Convergent TV

Tough Sledding for Broadcast TV

Nearly three-quarters of returning series face ratings shortfalls

Headshot of Anthony Crupi
By Anthony Crupi

December 15, 2011

In what’s shaping up to be an annus horribilis for the broadcast networks, ratings for returning series are plummeting and only a few newcomers are finding an audience.

AW+

INDEPENDENCE DAY SALE

Subscribe today!

APPLY PROMO CODE "JULY20" AT CHECK OUT FOR 20% OFF

View Subscription Options

Already a member? Sign in

Headshot of Anthony Crupi

Anthony Crupi

Recommended articles
Related Articles
Convergent TV

Why Comcast, Verizon and Disney Should—and Shouldn’t—Try to Acquire Foxicon-image

By Jason Lynch

Convergent TV

A+E Networks Reconfigures Its Ad Sales Team to Sell Cross-Portfolio and Cross-Platformicon-image

By Jason Lynch

Mediaweek

Netflix Rolls Out First Global Brand Campaign to Continue Originals Momentumicon-image

By Kelsey Sutton

Streaming content available on Paramount+
Streaming & OTT

Paramount+ Rolls Out Ad-Supported Tier Priced at $4.99 Per Monthicon-image

By Kelsey Sutton

Microlearning
View All

Organize and Leverage Your Measurement Toolbox

Customer Experience Transformation for the C-Suite

Mastering the Art and Science of Subscriber Care

Maximize the Value of First-Party Data for Today and Tomorrow

You Might Like

Are You Advertising With Integrity?

By Connatix

3 Reasons to Stop Paying Influencers Based on Follower Counts

By Pierre Cassuto, CMO, Humanz

The Power of Leading With Your Brand’s Purpose

By Amazon Ads

Want to Reach Gen Z? Make Sure Your Ads Are Legit Good

By Steve Ellis, EVP Ad Sales Strategy & Business Development, Paramount