Last year at this time, Adweek asked several of the most prominent TV executives to talk about the industry’s biggest challenges as they looked ahead to 2020. While their responses were insightful, of course none of them anticipated the thing that actually upended the industry—and the rest of the world—this year: Covid-19.
11 Top TV Execs on the Biggest Thing They Learned During the Pandemic
Plus, how Covid-19 has changed their industry and what trends are likely to stay
TV executives—who oversee broadcast, cable and streaming outlets—reflected on how Covid-19 has upended the industry.
Photo Illustration: Trent Joaquin
