No reason to be mad, man. Jon Hamm is spreading holiday cheer again.
Hamm’s Santa Claus is back for a second spot as part of Fox Sports’ “’Tis the FIFA World Cup” marketing campaign ahead of the men’s tournament in Qatar this fall.
“Superfan Santa” will debut at 1 p.m. on Sunday during Fox’s broadcast of the NFL match-up between the Tampa Bay Buccaneers and the Atlanta Falcons and air across Fox’s NFL schedule. The campaign was created internally with freelance creative director Gary Van Dzura, formerly of Wieden+Kennedy.
The 60-second spot picks up from the campaign’s premiere earlier this summer, where a vacationing Hamm discovered he wouldn’t be the only star of the holiday season—because the World Cup will be kicking off then too.
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