Convergent TV

TNT, ESPN/ABC Draw Record NBA Ratings

Big audiences also mean record revenue for league's TV partners

By Anthony Crupi

April 19, 2011

The New York Knicks may have come up short in their attempt to win their first playoff game in 10 years, but for NBA rights holder TNT, Sunday night’s 87-85 nail biter was an unequivocal victory.

Anthony Crupi
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