Thursday Night Football Helps Power Fox’s CPM Upfront Gains

Fox Network Group finishes up negotiations as Comcast and Disney battle for (some of) its assets

Fox saw strong upfront demand for its Thursday Night Football games, which will be called by Joe Buck and Troy Aikman. Fox Sports

As Comcast and Disney battle over who will purchase its parent company, Fox Networks Group stuck to its “business as usual” mantra by putting the finishing touches on its upfront negotiations, almost three weeks earlier than last year.

@jasonlynch Jason Lynch is TV Editor at Adweek, overseeing trends, technology, personalities and programming across broadcast, cable and streaming video.