TV Upfronts

This Is Us Stays Put: NBC Reverses Course and Keeps Its Biggest Drama on Tuesday

Must-See TV won't be coming back after all

The This Is Us cast celebrated their move to Thursdays at NBCUnviersal's upfront—but the network had second thoughts. Charles Sykes/NBCUniversal

By Jason Lynch

May 31, 2017

Must-See TV’s return was very short-lived.

Jason Lynch
@jasonlynch jason.lynch@adweek.com Jason Lynch is TV Editor at Adweek, overseeing trends, technology, personalities and programming across broadcast, cable and streaming video.
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