More than 2.9 billion social interactions across Facebook and Twitter were recorded during the just-concluded 2016-2017 TV season, according to Nielsen’s Social Content Ratings. Last year saw nearly a billion tweets sent in the U.S. about TV in the 2015-2016 season.
With data collected from September through May, Nielsen was able to learn which shows (and other live TV experiences) generated the most buzz among viewers.
The chart below from Nielsen shows the amount of interactions on average per episode of the top 10 most socially popular TV shows.
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