The WNBA Is Done Being Left Behind in Media Rights Deals

The league is experiencing unprecedented growth, including its most-watched regular season in 14 years

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The WNBA headed into the playoffs in 2022 with its most-watched regular season in 14 years. As the longest-tenured women’s sports league in the country, it boasts elite talent, draws hundreds of thousands of viewers per game and raised $75 million in capital in February in its first-ever funding round.

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