The Source Launches 'Brand Safe,' Ad-Supported Hip-Hop Streamer

Source Streaming rolls out today on Apple, Google, Roku and Amazon platforms

The Source is giving hip-hop fans a streaming service all their own.

Parent company The Northstar Group is debuting the ad-supported platform Source Streaming, launching today in beta on Apple, Google, Roku and Amazon platforms, as well as on The Source’s website.

The streamer comes from NorthStar Group chairman and owner-publisher of The Source, L. Londell McMillan, who emphasized the importance of Black-owned businesses in the media landscape. The streamer’s tagline is: “Our Stories, On Demand, For the Culture.” 

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